Inaugural PokerStars MICOOP Features 60 Events, $1M Guaranteed

PokerStars MICOOP begins on February 20 with $1 million in total guaranteed prize money.
Just over a week after launching the first regulated online poker site in the state of Michigan, PokerStars has announced the inaugural Michigan Championship of Online Poker.
PokerStars’ marquee series is coming to the Wolverine State beginning on February 20 and running through March 8. It features 60 tournaments with buy-ins ranging from $20 to $500 and a total of $1,000,000 in guaranteed prize money.
“Coming off the launch of our real-money gaming brands in Michigan, it is clear that players want the world-class offerings that online PokerStars can bring,” said FOX Bet CEO Kip Levin. “As the sole online and mobile poker product in Michigan, our commitment and investment in PokerStars is vital as we aim to bring all aspects of a great customer experience to the poker community. We are excited for Michiganders to join our most popular series and crown our first big winner who will join in the prestigious footsteps of other Championship of Online Poker (COOP) champions.”
Modeled after PokerStars’ annual World Championship of Online Poker (and SCOOP), MICOOP is similar to the series run in both Pennsylvania and New Jersey, where PokerStars also operates. The festival offers players a hefty dose of No Limit Hold’em Tournaments with the opportunity to play other poker variants that the online pokers site excels at including Pot Limit Omaha, Omaha Hi/Lo, 8-Game Mix, H.O.R.S.E., Stud Hi/Lo, and 5 Card Draw.
Multiple tournaments run on each day and bring a mix of formats including Turbos, Deepstacks, and Progressive Knock-Outs. It all builds to the March 7 two-day, $300 buy-in Main Event with a $125,000 guarantee.
Other schedule highlights include a $500 buy-in High Roller with a $35,000 guarantee, the $250 buy-in Sunday Special with a $50,000 guarantee, and the $50 buy-in Mini Main Event.

In hopes to maximize the number of players who get to participate, PokerStars has satellites starting for as little as $2 as well as promotions to help players enter the series for next-to-nothing. Players who deposit $30 or more using the promotional code “MICOOP” before March 7 will be awarded a ticket to the Main Event Depositor Freeroll tournament in which 35 seats to the $300 Main Event will be given away.
Additionally, any player who plays in any of the MICOOP tournaments and goes broke before making the money will be awarded a ticket to a “Second Chance Freeroll”. Players need not even be online to order to participate in these events in which players are forced all-in every hand and the winners are awarded additional prizes, including tickets to future MICOOP events.
Players looking to play in the upcoming MICOOP do not need to be living in Michigan, but they do need to be physically located inside the state’s borders to play. A full schedule of events can be viewed in the MICOOP tab in the PokerStarsMIUS client.

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PokerStars Michigan Strikes Hard and Fast with $1 Million COOP Festival

February 10, 2021
Tournaments & Cash Games

PokerStars Michigan is laying down a marker in the Wolverine State with the first in what’s likely to be a string of big-money festivals.
PokerStars Michigan is wasting no time in launching a $1 million guaranteed festival known as MICOOP. (Image: MelissaMN/Adobe Stock)
Just 12 days after launching in Michigan, PokerStars is setting the bar high with one of its famous COOP events.
The inaugural Michigan Championship of Online Poker (MICOOP) will get begin on Feb. 20 and feature a $1 million guaranteed prize pool.
PokerStars Goes Hard in Michigan
PokerStars is the only online poker site currently live in Michigan. However, with 888 waiting in the wings and GGPoker potentially making its US debut this year, Stars’ tournament team isn’t wasting any time.
MICOOP will carry on a tradition that’s seen PokerStars obtain an early lead in Pennsylvania and make up for lost time in New Jersey.
The strength of COOP events is their consistency. PokerStars has used the same model across a variety of markets for more than a decade. As such, the team knows what events to offer and how to schedule them.
There will be 60 MTTs between Feb. 20 and March 8 with buy-ins ranging from $10 to $500. There will be a mixture of freezeouts, re-entry, and progressive KO tournaments across all variants.
The MICOOP main event will cost $300 and feature a $125,000 guarantee. It will be flanked by a $50 mini main event with a $35,000 guarantee.
Satellites starting at $2 are already underway.
MICOOP Will Set the Bar in Michigan
PokerStars doesn’t have to worry about attracting players in Michigan just yet. It’s the lone operator and the early signs are positive.
After less than two weeks of activity, the site already has a seven day average of 450 players, according to PokerScout. For context, that’s more players than it attracts in New Jersey and Pennsylvania.
Naturally, numbers could dip when the monopoly is broken. However, Kevin Lip, CEO of PokerStars’ partner FOX Bet, is well aware of this.
“As the sole online and mobile poker product in Michigan, our commitment and investment in PokerStars is vital as we aim to bring all aspects of a great customer experience,” Lip said in a press release on Tuesday.
Setting the bar higher than others can reach will be important, particularly if GGPoker joins the party.
GGPoker Could Shake Things Up
2020’s standout performer may have run into some issues over in the UK recently, but it continues to impress. Now, industry talk suggests that GGPoker will be licensed in Pennsylvania by the end of the week.
That would be the company’s first move into the US market. From there, it may only be a matter of time before it targets Michigan and other states.
That could be a problem for PokerStars. GGPoker is currently the third-largest poker site in the world, based on its seven-day averages. In terms of average players online simultaneously, its 100,000+ total is double that of PokerStars.
The conditions in Michigan will be different to what they are internationally. In addition to being a ring-fenced market, GGPoker hasn’t been around as long as PokerStars. As such, it doesn’t have the same reputation as its rival. Because American players have been exposed to PokerStars in one way or another since the early noughties, that could play into its favor.
What’s clear though is that no one is taking any chances. MICOOP will be great value for local players, but it could be even more valuable for PokerStars in the long run.

Written by

Daniel Smyth

Dan Smyth is a poker media journeyman who politely reminds CardsChat readers that poker is played all around the world, not just America.

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